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ZICO Coconut Water Demo Specialist

San Francisco, CA 94016

Posted: 05/22/2019 Job Category: Field Marketing Job Number: 110676

ZICO Beverages, LLC is one of the fastest growing beverage companies on the planet, pioneering the explosive coconut water category. As a wholly owned subsidiary of The Coca-Cola Company, we are on a mission to refresh consumers with the healthy hydration of ZICO Coconut Water.  We believe in balanced living, having fun while working hard, learning, growing and giving back.


This position is a full-time role, extending 6 months through JBC Style.


Responsibilities Include (but are not limited to): 

  • Report directly to local marketing manager
  • Act as an enthusiastic ambassador for the brand
  • Work independently and remotely
  • Schedule and conduct in-store sampling demos
  • Become a subject matter expert and share key product messages to encourage purchase intent
  • Create memorable brand experiences for consumers
  • Deliver timely event and demo recaps
  • Successfully achieve demo goals
  • Maintain in-store / sales team relationships
  • Engage with Coca-Cola sales teams to find opportunities to grow ZICO business in top accounts
  • Report back to sales teams regarding ZICO in-store executional issues or opportunities
  • Attend monthly sales meetings and regularly join sales routes
  • Foster relationships with store managers in an effort to sell-in more space for ZICO at accounts
  • Enhance retail presence by building in-store displays and placing point of sale materials
  • Present a professional appearance and wear specifically required apparel



  • Relevant experience in conducting and scheduling demos, events, promotions, consumer marketing or community marketing
  • Prior sales experience a plus
  • Proven ability to self-manage a workload and communicate proactively
  • Organization and planning skills
  • Must be able to work weekends with at least 80% of time spent in the field executing demos
  • Exceptional interpersonal and communications skills (verbal/written) with the ability to interact effectively internally as well as with external contacts
  • Excellent problem-solving abilities
  • Energetic and confident when engaging with consumers, sales and store managers
  • Access to a reliable vehicle
  • Physical activity such as setting up promotional materials, comfortably lift up to 30 lbs and standing for extended periods of time.
  • All final candidates will be asked to complete a background check including driving record, education, employment and criminal records.

As a ZICO Demo Specialist, you’ll enjoy a wide range of perks, including:

  • Managing your own Schedule
  • Free ZICO product
  • Free ZICO premiums (swag) and uniform


About ZICO Coconut Water

As a fast-growing company, ZICO is always on the lookout for energetic and enthusiastic people who can help grow the company. Employees must be flexible, able to work independently, and should be up to the challenge of playing a critical role in building the next great beverage brand.


About JBCStyle

JBCStyle is a global consumer search firm stitching together talented, passionate people and the trendsetting companies who are defining our creative consumer future. As the leading full-service search firm we have unparalleled access to the decision-makers who need your talents and can elevate your career. Whether your background is in field, retail, creative, or corporate, we provide the guidance and worldwide connections you need to keep moving forward.  If you are looking for a consumer career, then JBCStyle is the pinnacle of contingent search with a growing footprint worldwide! Our expertise is in corporate, field and store level retail roles across the U.S. and Europe. JBCStyle was founded and headquartered in NYC in early 2006.  JBCStyle has offices and an extensive network of recruiters in New York, Miami, Los Angeles, San Francisco, Dallas, Atlanta, London, Paris, Barcelona, Amsterdam and various satellite locations. 


JBCStyle is an equal opportunity employer and offers benefits to full-time and part-time employees including, medical, dental, vision and Paid Time Off (PTO). All final candidates will be asked to complete a background check, including driving record, education, employment, and criminal records.


No third party recruiters please!


TO APPLY: Please email cover letter and resume with “ZICO Demo Specialist – San Fran” in the subject line to tllaguno@coca-cola.com

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