100% fashion Staff with care

Senior Influencer Marketing Coordinator

Los Angeles, CA 90069

Posted: 01/26/2020 Job Category: PR/Marketing Job Number: 121185

Job Description

Title: Senior Influencer Marketing Coordinator

Company Description: Fast Fashion E-Commerce Apparel Brand

Location: Los Angeles, CA

*Reports to: Influencer Marketing Manager

Responsibilities:

- Drive brand awareness and traffic to social media sites such as Instagram to increase follows.

- Oversee the day-to-day management of influencer marketing activities for the U.S. market.

- Execute campaigns against set budgets delivering MoM growth across key success metrics.

- Contact and build new relationships with influencers and agencies both paid and unpaid.

- Develop innovative, creative, and unique approaches to influencer marketing beyond posts and stories.

- Lead daily, weekly, and monthly reporting on results (posts, reach, new followers, traffic, sales, etc.).

- Use social listening tools to find new opportunities for growth e.g. new platforms, brand partners that engage our community, etc. 

- Support digital team with delivering creative assets for social advertising campaigns.

Requirements:

- Completed Bachelor's in Marketing, Communications, Public Relations, Business, Fashion Merchandising, or another related field. 

- Proven marketing experience in-house or on the agency-side ideally across influencer marketing within fashion.

- An understanding of the role that social influencers can play in promoting and driving commercial value for brands.

- Be familiar with current and emerging social media platforms such as Instagram, Facebook, Twitter, YouTube, Snapchat, Tik Tok, Pinterest, blogs, etc.

- Passion for social media and digital marketing in general and an interest in fashion and culture, especially music.

- Strong communication skills as this role involves liaising with colleagues, influencers, and management teams across territories, so strong written and verbal skills are required. 

- Great time management skills, attention-to-detail, and ability to stay on top of deadlines.

- High level of computer literacy, including the ability to research online.

- Flexible, adaptable working style with a ability to learn quickly and multi-task.

- Above all, an ability to relate to influencers and to develop trust, rapport and long-term relationships.

Compensation Package:

- Competitive Salary Base

- Performance Bonus

- Health Insurance

- 401k Plan + Match %

- Paid Time Off + Observed Holidays

- Product Gratis + Discounts

- Excellent Corporate Culture

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