Manager, Social Media
NYC New York, NY 10018
Title: Manager, Social Media
Company: Large Consumer Brand
Large Consumer Brand seeking social media enthusiast based in the Greater New York Area to expand their social media and online presence.
- Develop innovative integrated marketing strategy across all channels to drive brand awareness, engagement, and demand
- Create content for social; supervise asset creation and ensure all aspects of content posted on social including copy are in alignment with brand
- Manage influencer strategy by channel to maximize reach by audience
- Perform analysis to identify key trends, ROI, and drivers
- Oversee paid digital marketing plan, including customer acquisition strategies, advertisements, engagement, and lead generation
- Partner with the E-commerce, Creative & Marketing teams
- 5+ years' professional experience working within a social media role; experience working within consumer goods industry.
- Creative eye and aesthetic; strong innovator with artistic vision and skills in photo, video and design
- Great interpersonal, presentation and communication skills
- Entrepreneurial spirit with a passion for digital innovation and high-quality social content
- Proficiency with Adobe Creative Suite