100% fashion Staff with care

Freelance Marketing Manager

San Francisco, California 94103

Post Date: 05/08/2018 Job ID: 95657 Job Category: Digital Marketing, E-commerce, Marketing

Title: Marketing Manager 

Location: San Francisco

Duration: 5 months

Pay: DOE

Associate Marketing Manager: Digital Brand Management

This role is responsible for the development of customer facing product messaging across online marketing channels. This role will partner with the brand management team to develop a deep understanding of brand messages and the commercial plan and bring stories to life digitally.

Responsibilities

  • Build a strategic messaging and content plan rooted in key customer segments, taking into account brand needs, business needs and personalization efforts 
  • Write briefs for all site and email messages
  • Partner with brand management and online buying to gain a deep understanding of the global assortment, brand initiatives and online business needs
  • Work closely with consumer insights to develop an understanding of our global/ regional customers- what they want/ need from our brand.
  • Partner with creative and styling to bring stories to life through compelling concepts and outfitting/ photography.
  • Understand performance KPI’s and adjusting plans accordingly

Required Skills

  • BA/BS
  • 3+ years of relevant experience (retail, e-commerce, brand management)
  • Positive attitude and ability to manage change, thrive in a fast-paced environment, deal with ambiguity, and prioritize multiple projects
  • Customer focused lens for bringing to life brand and product stories
  • Experience working with creative teams.
  • Outstanding organizational skills
  • Proficiency in Microsoft Office (excel, power point)

 


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