100% fashion Staff with care

Freelance Marketing Manager- San Francisco CA

San Francisco, CA 94158

Posted: 10/11/2019 Job Category: Marketing, Urgent Temp Job Number: 117917

Job Description

Job Title: Marketing Manager

Location: San Francisco CA

Duration: Target Start Date: October 2019

End Date: February 28, 2020

Details: Creative briefing, attending creative meetings, acting as liaison

Financial legal feedback, partnering, making strategy come to life in creative

Key Responsibilities
• Own creative briefing, review, feedback delivery, and execution of Loyalty / Payments assets across all channels: email, site, digital, in-store marketing, direct mail, and statement inserts
• Partner closely with Loyalty + Payments, Omni-Marketing and Seasonal Planning teams to translate internal strategy briefs into creative-facing; owning “how it comes to life”
• Develops inspiring loyalty content that combines a customer-first mindset with focus on business priorities, executing flawlessly to minimize friction at all customer touchpoints and drive response
• Ensure that creative strategy fully supports all customer segments across loyalty tiers, lifecycle, division preference, etc.
• Take active lead in relationship with Credit Card legal team; responsible for managing best practices across approval process
• Own in-season online loyalty promotions content calendar and help manage relevant promotion change process with key business partners
• Assist in driving content testing initiatives to drive loyalty effectiveness
• Liaise with Customer Strategy Team (CST) Product Management on centrally driven testing roadmap and / or new functionality as it pertains to Loyalty and Payments
• Manage ongoing competitive analysis, leveraging data to present insights on Loyalty industry trends and best practices


Key Experiences
• 3-5 years of experience in online consumer marketing; content marketing experience required
• Loyalty and/or credit card experience preferred
• Experience briefing strategies across a wide variety of retail and marketing channels
• High attention to detail and process – can manage multiple projects simultaneously
• Data-driven thinker with a customer-focused mindset
• Team player with strong people skills; ability to foster dynamic relationships with peers across many cross-functional groups including but not limited to: Creative & Copy, Omni-Seasonal Planning, Operations, Content and Segmentation Strategy, Central Marketing, Legal and Product Management
• Highly motivated, curious individual with a passion for customers and retail industry
• Self-starter with an eagerness to test and learn
• Desire and ability to thrive in a fast-paced and dynamic environment; comfortable with ambiguity
• Bachelor’s Degree

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