Freelance Marketing Associate
Menlo Park Menlo Park, CA 94025
Job Title: Temp Marketing Associate
Company: Large social networking comapny
Location: Menlo Park, CA
Duration: ASAP - December 2020
- Expert hands-on proficiency with Marketo
- Experience with webinar programs
- Knowledge of HTML/CSS for email template troubleshooting
- Experience with photo editing tools such as Photoshop for image resizing
- Strong business acumen and quantitative analytical skills. SQL skills a plus
- 2+ years of marketing automation experience
- BA/BS degree with strong academic background or equivalent experience.
- As an expert in marketing automation, you will build, optimize, and execute global marketing automation campaigns. You will use digital channels, such as email, webinars, and web to drive measurable results. Responsibilities include:
- Set up webinar programs in Marketo, including email invitations, reminders, landing pages and forms.
- Launch email campaigns, including email template setup, campaign setup, testing, scheduling, tracking, and measuring campaigns to drive short-term and long-term results.
- Provide campaign-level reporting on email, webinar, and marketing automation programs and provide recommendations to optimize performance.