Freelance Associate Marketing Manager
Folsom St. San Francisco, CA 94105
Job Title: Freelance Associate Marketing Manager
Company: Iconic American Clothing and Accessories Brand
Location: San Francisco, CA
Time Frame: ASAP- TBD approx. 4 months
Full Time Hours
• Help build a strategic messaging and content plan rooted in key customer segments, taking into account brand needs, business needs and personalization efforts (pre-season and in-season)
• Write briefs for all site and email messages, ensuring the message hierarchy, customer need and product information are clearly defined
• Partner with brand management and online buying to gain a deep understanding of the global assortment, brand initiatives and online business needs.
• Work closely with consumer insights to develop an understanding of our global/ regional customers- what they want/ need from our brand.
• Partner with creative and styling to bring stories to life through compelling concepts and outfitting/ photography.
• Respond to business- adjust or create new content in-season
• Understand performance KPI’s and adjusting plans accordingly
• Positive attitude and ability to manage change, thrive in a fast-paced environment, deal with ambiguity, and prioritize multiple projects
• 3+ years of relevant experience (retail, ecommerce, brand management)
• Customer focused lens for bringing to life brand and product stories
• Experience working with creative teams.
• Ability to build and manage effective cross functional relationships
• Outstanding organizational skills
• Ability to effectively organize and share information.
• Proficiency in Microsoft Office (excel, power point)
• Exceptional communication skills (one-on-one, small and large groups, with peers and management)