100% fashion Staff with care

Ecommerce Channel Mananger

New York, NY

Posted: 07/18/2018 Job Category: Account Executive, E-commerce, Sales Job Number: 98384

POSITION: E-commerce Channel Manager

LOCATION: New York, NY / Los Angeles, CA / Toronto, Ontario 

COMPANY: Health/Wellness Startup

Responsibilities

  • Oversee management of all eCommerce channels across North America
  • Achieve and track eComm KPIs (Key Performance Indicators) set forth in the marketing and sales plans
  • Drive sales and responsible for P&L and budgets for all eCommerce channels.
  • Set up, manage, and optimize product listings across all eCommerce channels (including product title, descriptions, images, keywords, and other contents).
  • Monitor daily sales, product listing status, account health, and system notifications across all eCommerce channels.
  • Set up, manage, and monitor promotions across all eCommerce channels.
  • Manage and resolve ad-hoc channel issues (including issues in system integration, product listing, promotions, etc.)
  • Monitor feedback, rating, reviews and provide instant feedback to customer support, sales, marketing, and product team.
  • Monitor search results ranking on Amazon and Google, monitor and maintain Google Analytics integration and KPI tracking, and perform SEO optimization.
  • Understand and optimize based on the latest eCommerce trends with a “shopper-centric” thinking, and actively seek new ways to improve the eCommerce experience.
  • Maintain effective, cohesive, and engaging brand messaging across all eCommerce channels.
  • Lead in understanding product line specific key business objectives and develop growth strategy through qualitative analysis and quantitative data.
  • Lead Amazon business and drive incremental revenue
  • Work to build relationship with Amazon contacts
  • Manage presence on Seller Central
  • Maintain A+ product pages
  • Lead Amazon marketing programs
  • Collaborate to develop ways to get better exposure
  • Work with operations and logistics on inventory, process & day to day management
  • Manage customer service, reviews, returns and order fulfillment
  • Development of programs designed to drive aggressive sales volume growth for our online partners.
    • Retailer e-stores
    • Online delivery services such as Instacart, Prime Now etc...
  • Manage online brand experience across third party partners including: copy optimization, marketing programs, product setup.
  • Develop, document and continuously measure against agreed goals enabling Ecommerce customers to achieve goals.
  • Create similar consumer experience across many different sites

Education & Experience:

  • Bachelor’s degree in engineering, science, marketing, communication, or related field.
  • Experience with Amazon is a MUST
  • 3-5 years experience in eCommerce management and operations experience with Amazon Seller/Vendor Central, Ebay Seller Center, Walmart Seller Central, Shopify, BigCommerce, Magento, WooCommerce, or others.
  • Knowledge of Salesforce and Salesforce Marketing Cloud preferred
  • Working knowledge of web design principles, best practices, user experience design, and content management platforms.
  • Must be sales driven, detail-oriented, data and metrics driven with a track record of performance excellence, exceeding targets and objectives.
  • Experience with data analytical tools.
  • Solid understanding of ecommerce, PPC, SEO & SEM.
  • Experience with global eCommerce including partnerships and go to market strategies

 

 

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