100% fashion Staff with care

E-Commerce Coordinator

Miami, FL 33101

Posted: 06/10/2020 Job Category: E-commerce Job Number: 136211

Job Description

Company: Fast growing female led RTW brand
Location: Miami, Florida
Title: E-Commerce Coordinator/Analyst

Responsibilities:
  • Analyzing Google Analytics insights and developing actionable recommendations that support  business goals. 
    • Create and maintain standardized reports for the team
    • Oversee data analysis including customer behavior on site, customer segmentation, purchase analysis and bounce rate.
    •  Oversee daily, weekly, monthly and yearly KPI’s and analyze trends over time
    • Perform deep dive analysis into key KPI’s to gain a better understanding of consumer behavior
    • Keep track of industry trends and how they can apply to our business as well as identify opportunities and risks
    • Responsible for tracking reporting, and analyzing homepages, landing pages, and other key pages to optimize online marketing and site merchandising efforts
    • Analyze conversion rate optimization activities (such as A/B testing) and report on findings
    • Develop an understanding and/or have knowledge of SEO best practices and the impact on traffic and conversion

Requirements:
  • 3+ years of experience in eCommerce web analytics
  • Demonstrated success improving site conversion
  • Advanced knowledge of Google Analytics (Google Analytics Certification preferred)
  • Knowledge of Magento BI a plus
  • Advanced Excel skills required
  • Must be a hands-on team player and operate with a start-up mentality to move the business forward
  • Resourceful, collaborative and a creative solution-seeker
  • Strong organizational and multi-tasking skills with the ability to manage competing priorities

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