100% fashion Staff with care

E-Commerce Coordinator

Los Angeles, CA 90210

Posted: 07/03/2019 Job Category: E-commerce Job Number: 112307

Company Details: Advanced Contemporary Women's RTW

Location: Los Angeles, CA

Responsibilities: 

- Oversee digital marketing programs, including: email, SEO, affiliate, gifting, paid search, paid social, product feed and remarketing programs within given budget

- Manage email marketing strategy, oversee content, cadence, promotions and email acquisition to ensure email marketing strategy is best in class.

- Execute the marketing and promotional calendar to achieve sales and sell-through goals

- Manage and report customer acquisition, retention and segmentation strategy – building brand loyalty, engagement and awareness – definition of KPIs to gauge impact with the marketing and sales teams.

- Overall responsibility for weekly, and monthly sales, inventory, sell-through, traffic and marketing reports. Analyze trends and compare to historical data.

- Prioritize and manage projects based on timeline, resources and budget.

- Execution of seasonal content to highlight key brand initiatives, products and categories.

- Manage all aspects of the e-commerce business, online customer experience and overall digital marketing strategy while maintaining brand vision

- Maintain the security and integrity of the website and related accounts – ensure optimal website performance, troubleshoot issues and oversee improvements and enhancements as needed.

- Oversee new product launches including product photography, merchandising, inventory, descriptions/copy, on-site promotions, SEO and SEM campaigns.

- Responsible for departmental best-in-class customer service, appropriate policies, efficient order processing and shipping

Requirements:

- Bachelor’s Degree required.

- 2 – 4 years experience developing and maintaining fashion e-commerce websites including leadership of the overall customer experience.

- Proficiency in Google Analytics

- Familiarity with e-commerce sites such as Magento, Shopify or Amazon Marketplace

- Experience managing ecommerce fulfillment centers and logistics

- Proficiency using Word, Excel, Photoshop

- Experience with understanding and utilizing various analytics

- Excellent communication and problem solving skills

- Entrepreneurial, creative, resourceful, thorough, detail-oriented, analytical, organized

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