Director of Ecommerce
Miami Miami, FL 33133
Title of Job: Director of Ecommerce
Company Description: Luxury RTW Brand
Location: Miami, FL
-Define Ecommerce strategy for high volume, growing business that will grow market share and revenue in long and short term.
-Full creation and management of P&L for digital channel
-Lead and inspire the digital team to drive customer strategy, planning, analytics and marketing.
-Act as the expert in defining marketing and sales strategies and seek ROI in all endeavors.
-Oversee Creative, Merchandising, Customer Service, Operations, Supply Chain, Analytics, Consumer Engagement and Inventory for digital channel
-Manage development and implementation of all e-commerce content including development of content, email, CRM, SEO, SEM, paid search, display, affiliate, email marketing, mobile and analytics.
-Work with third party agencies for vendors
-5+ years’ experience with E-Commerce expertise in a Sr. Manager, Director or VP role
-Must have Fashion or Consumer Goods Ecommerce experience.
-College Degree required
-Strong leadership, follow-through, and organizational skills
-Must be proficient with web analytics --- able to assist with web analysis for PPC, SEO, SEM, and web traffic usage analyses