100% fashion Staff with care

Director of Digital Marketing

New York, NY 10128

Posted: 09/20/2019 Job Category: Digital Marketing, Performance Marketing Job Number: 116866

Title: Director of Digital Marketing 

Location: New York, New York

Company Description: Emerging D2C brand focused on health and nutrition in the parenting space.

Requirements: 

  • Data Science background - obsessed with performance analytics and a passion for performance optimization
  • Experience in data driven product development
  • Thinks holistically about how advertising drives direct sales to the website and how the website drives action
  • Ability to optimize all communications, advertising and product for consumer acquisition
  • Able to determine the right KPIs, and work with the team to create and maintain the Digital Marketing strategic roadmap. 
  • Responsible for e-commerce traffic growth, direct response advertising, and the D2C product build and optimization

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