100% fashion Staff with care

Digital Marketing Manager

New York, NY 10013

Posted: 05/14/2019 Job Category: Digital Marketing Job Number: 110414

Title: Digital Marketing Manager 

Company: Fast Growing D2C Apparel Brand 

Location: NYC

Responsibilities:

  • Develop creative strategies and execute campaigns with the goal to acquire (and maintain) high quality customers 
  • Manage digital marketing strategy and budget to achieve performance based goals while maximizing brand awareness 
  • Manipulate strategy to align with evolving business priorities and/or market conditions 
  • Lead end-to-end campaign development and partner cross functionally with brand and creative to ensure strategies are aligning to business KPIs
  • Make necessary optimizations to both paid and organic digital marketing channels (search, social, email, etc.)
  • Build and manage KPI dashboards and provide recommendations for future campaigns 
  • Analyze data and identify areas of opportunities 
  • Manage agency and vendor relationships 

Qualifications:

  • 3+ years of experience focusing on customer acquisition and growth 
  • Strong interest in optimizations, testing and identifying best and most efficient strategies 
  • Highly analytical, organized and efficient
  •  

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