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Customer Acquisition Marketing Manager

New York, NY 10010

Posted: 08/20/2020 Job Category: Digital Marketing Job Number: 147361

Job Description

Title: Customer Acquisition Marketing Manager

Location:  New York, NY

Company: DTC Brand

Responsibilities:

  • Strategically lead and efficiently scale paid customer acquisition strategy across channels including but not limited to: paid social, paid search, influencer marketing, etc.
  • Collaborate cross-functionally to execute on paid social and acquisition strategy with the Marketing Director
  • Pull metrics, report KPIs, and optimize campaigns on a weekly, monthly, and yearly basis
  • Manage and work alongside an agency to optimize campaigns and put together strategies for future initiatives

Requirements:

  • 2-4 years of relevant e-commerce experience
  • 360 digital marketing channel experience
  • Highly proficient in excel
  • Shopify knowledge is a plus
  • DTC experience is a plus

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