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Campaign Manager, Influencer Marketing

Los Angeles, CA 10016

Posted: 02/28/2019 Job Category: PR/Marketing Job Number: 107387

Title: Campaign Manager, Influencer Marketing

Company: Entertainment and Influencer Marketing Agency

Location: Los Angles, CA

Responsibilities: 
Influencer Casting and Identification

  • Identify  and present potential social influencers 

Campaign Strategy, Management and Reporting

  • Strategize for multiple clients
  • Experience vetting and leveraging social tools and technologies
  • Concept and execute influencer campaigns that support client’s brand initiatives, objectives and KPIs
  • Deep understanding of social platform analytics tools and ability to develop recaps
  • Fluent in reporting
  • Facilitate influencer approvals of campaign material
  • Oversee campaigns to ensure timely delivery of influencer assets and coordinate logistics based on talent contracts
  • Experience planning global influencer activations 

Influencer Procurement

  • Experience in influencer social analytics related to the selection and evaluation of the right influencers 
  • Knowledgeable about the intersection of earned, owned and paid media
  • Development of client-facing casting sheets, scopes of work, formal offers, contracts and recap documents
  • Experience with influencer costs
  • Negotiations of contracts

General/Administrative

  • Attend and participate in client meetings including leading presentations 
  • Experience or interest in supporting new business pitches 

Requirements:

  • 3+ years in the digital and influencer marketing space
  • Experience building influencer campaigns
  • Experience buying/managing talent and content in the digital space 
  • Robust network specifically within the in digital / influencer space
  • Ability to effectively collaborate with multidisciplinary teams a must
  • Bachelors degree

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