100% fashion Staff with care

Associate, Digital Consumer Marketing

Miami, FL 00000

Posted: 08/23/2019 Job Category: Digital Marketing Job Number: 115344

Job Description

Title: Associate, Digital Consumer Marketing

Location: Miami, FL

The Digital Consumer Marketing Associate is a full-time corporate position, responsible for assisting with the development and implementation of online/social marketing strategies for ELC brands, the promotion & development of web-based experiences & websites, as well as the use of insights & trends to elevate the KPI/performance metrics of creative and media efforts. 

RESPONSIBILITIES

  • Work with the Digital Consumer Marketing Director to support the implementation of the regional Digital Consumer Marketing strategy.
  • Strong and effective communication skills across departments and levels.
  • Possess strong organizational skills with the ability to set priorities, multi-task and meet deadlines.
  • Self-motivated, extremely detail oriented with positive attitude and ability to always bring ideas to the table.
  • Thorough knowledge of all digital/social ad formats and their best-practice applications.
  • Data-driven with superior analytical and quantitative skills; thinks creatively about testing methodologies and how to optimize campaigns to deliver results.
  • Experience working within a complex scope of paid digital/social marketing including campaign planning and execution in multiple platforms, audience identification and targeting, ad creative ideation and production, strategy, and measurement/results analyses.
  • Collect and analyze campaign KPIs to measure effectiveness and ROI.
  • Champion emerging trends and technology capabilities to meet customers where they are.
  • Explore new marketing technologies across digital, social, mobile, and Omni channel platforms to enhance the customer experience and drive brand engagement in new and innovative ways.
  • Remain relentlessly up-to-date on emerging and future trends across all relevant industries to identify and grow business opportunities.
  • Oversee media agencies, creative agencies, aggregators and technical outsources. Work closely with key vendor contacts associated with the implementation of projects to ensure vendor is meeting all appropriate milestones.

Requirements:

  • 4+ years digital agency or brand experience
  • Proficiency in Mandarin
  • Pro-active approach, solution focused
  • Understanding of applied digital metrics
  • Strives for excellence in execution and is detailed orientated
  • Ability to communicate digital/social media plans with clarity
  • Good presentation skills
  • Excellent interpersonal and communication skills, can build relationships
  • Analytical skills and Technology savvy
  • Ability to define processes, navigate multiple teams and be action orientated.
  • Excellent PowerPoint and Excel skills
  • Bachelor’s Degree, Masters is preferred
  • An understanding of the Travel Retail sector is an advantage.
  • A passion for prestige skin care/cosmetics is desirable.
  • Ability to travel 5%

Send an email reminder to:

Share This Job:

Related Jobs:

Login to save this search and get notified of similar positions.