100% fashion Staff with care

Assistant Manager or Manager of Social Media and Digital Marketing

Los Angeles, CA 90210

Posted: 09/05/2018 Job Category: Digital Marketing, Social Media Job Number: 100566
 

Title: Assistant Manager or Manager of Social Media and Digital Marketing 

Location: Los Angeles, CA

Company Description: Contemporary Fashion Brand

Responsibilities: 

  • Develop social strategy and campaigns for new collections and licensing product launches
  • Define objectives for brand's social platforms, then execute, measure and adapt accordingly based on overall business goals/priorities
  • Monitoring the company's social media accounts including but not limited to Facebook, Instagram, Twitter, Pinterest, and Youtube
  • Define, manage and oversee social calendar, working with direct reports to ensure on-time planning and execution
  • Spearhead social reporting and analytics by developing comprehensive weekly and monthly social reports to senior management
  • Identify KPIs across all social media platforms to optimize future content and programming
  • Ensures brand consistency in marketing and social media messages by working with various company department members
  • Skills in copywriting and differentiating the brand's voices
  • Oversee community management and interaction with users across all social channels
  • Conduct brainstorms with cross-functional teams to gather new ways to create social programming
  • Concept and execution of Instagram Stories each week for each brand
  • Assisting with paid social and/or digital marketing efforts
  • Managing internal or agency-led influencer marketing initiatives

 

Minimum Qualifications:

  • Bachelor's Degree, Marketing Preferred (or relatable field)
  • +3 years experience in Social Media with leading fashion or cosmetics brands with a strong following
  • Media Planning is a plus
  • Creative individual with excellent communication skills, both written and verbal
  • Proficiency with Google Analytics and Native Social Analytics
  • Photoshop and InDesign is a plus
  • Occasional Travel

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