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Analyst - Influencer Marketing

Los Angeles, CA 90210

Posted: 02/27/2019 Job Category: Marketing Job Number: 107324

Title: Analyst, Influencer Marketing

Company: Entertainment Marketing Agency

Location: Los Angeles


Influencer Casting and Identification
- Identify potential social influencers based on client brief including research

-Present recommended influencers 
- Understanding of influencer criteria
- outreach to influencers 
- aware of cultural and platform nuances, policies and procurement, and international management logistics
- Participate in internal talent casting/brainstorming sessions
- Influencer vetting
- Development of client-facing materials
- Familiar with capturing back-end analytics 
- Managing the production process for sponsored and custom influencer content 
- Develop and maintain content schedules 
- Facilitate talent approvals with brand for campaign assets
- Develop comprehensive reporting to articulate campaign impact
-various administrative duties

- 1-2 years of social influencer and digital experience
- Experience interacting with brands, social influencer representation agencies, social influencer directly
- Experience using social influencer identification and analytics tools


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