100% fashion Staff with care

Digital Marketing Manager

Los Angeles, California

Post Date: 07/26/2017 Job ID: 84422 Job Category: Digital Marketing

Title:  Digital Marketing Manager

Company Description:  Leading beauty and cosmetics company

Location:  Los Angeles

Responsibilities:

  • Support eCommerce business through management, optimization, and analysis of all acquisition focused marketing campaigns.
  • Maintain relationships with vendors, agencies and internal functional partners.  Responsible for SEO campaigns and integration.
  • Oversee budget and digital marketing calendar to plan.
  • Define KPI to monitor and quantify marketing's success in demand generation, inbound marketing, partner marketing, customer marketing and product marketing.  
  • Manage email marketing program and accompanying analytics reports.
  • Participate in testing and creation of new technologies and innovative campaign concepts.

Requirements:

  • 5+ years experience in digital marketing - beauty, CPG, apparel or retail preferred.  
  • Undergraduate degree preferred
  • Hands on experience planning and managing campaigns in SEO, affilliate marketing, paid search, SEO, retargeting, display/remarketing, and partnerships
  • Excel expertise in addition to analytics tools (Google Analytics, Coremetrics, Omniture)
  • Experience with Google Analytics and eCommerce attribution modeling

Salary:  Competitive + Bonus!


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