100% fashion Staff with care

Account Executive, Entertainment Marketing

New York, New York

Post Date: 06/19/2017 Job ID: 83435 Job Category: Marketing

Title: Account Executive

Company Description: Global entertainment marketing agency that counsels and connects brands with entertainment, sport, music, fashion and beauty talent and content. 

Location: New York, NY

Responsibilities: 

  • Talent Engagement/Procurement
    • Have your finger on the pulse of the latest pop culture news. On an ongoing basis, monitor and mine sports & entertainment news publications, social media channels, blogs, and broadcast for proactive talent lead content opportunities (gifting, sponsoring, etc.) and generally relevant information as it pertains to our industry and clients  
    • Participate in the talent procurement process for public relations, advertising, digital and influencer seeding campaigns
    • Based on client briefs, research and compile background and overview information on influencers to consider for potential PR / advertising / marketing campaigns (e.g. athletes, celebrities, social influencers, etc.) 
    • Participate in internal talent casting/brainstorming sessions
    • Talent vetting and background checks (via third party service provider)
    • Development of client-facing materials; casting sheets, scopes of work, formal offers, contracts and recap documents
  • Campaign Management
    • Participate in campaign management & coordinating logistics
    • Management of deliverable executions including coordinating with Talent teams, clients and agency partners including providing recommendations and ensuring deliverables are aligned with contracts and briefs
    • Facilitate talent approvals of campaign materials
    • Track/document all talent approvals
    • Coordinate and book talent travel, glam team, etc.
    • Maintain Contract Tracker for each campaign
  • General/Administrative
    • Attend regularly scheduled client conference calls
    • Attend in-person client meetings, and new business pitches; participate in presentations to clients and prospective clients
    • Coordinate conference calls between account teams, and clients, agents, etc.
    • Schedule and attend weekly in office talent meet & greets
    • Participate in data entry and database management; leverage database to analyze and provide data for clients
    • Assist in the overall growth of the agency, including new business & networking

Requirements:

  •  
    • Passion for and strong knowledge of pop-culture/entertainment (entertainment, sports, music, fashion and beauty celebrities, athletes, musicians and social influencer/digital talent)
    • Interest in the business of entertainment
    • Digital/social media savvy
    • Creative, flexible and self-motivated
    • 2-3 years of entertainment industry-related experience
    • Experience interacting with brands, agencies (public relations & advertising), athletes, celebrities, agents, managers & publicists
    • Strong organizational, written and verbal skills
    • Proficient in Microsoft Word, Excel, PowerPoint, Outlook and experience with analytics tools a plus
    • Bachelor’s degree; preferred if degree is in a relevant course of study; e.g. business administration, sports management, integrated marketing communications (marketing, PR, advertising)

Salary based on experience


Not ready to apply?

Send an email reminder to:

Share This Job:

Related Jobs: